Supporting New Zealand Tourism Businesses

Are you looking at ensuring your customers get an authentic high-quality visitor experience?
Contact us at Tourism IQ today to see if the wide range of services we offer, may be of some help.

View of New Zealand's Southern Alps across Lake Matheson

Tourism IQ offers four main tourism support services

Additional Support Services

Pre 2020, we at Tourism IQ, provided a wide range of tourism service for our clients who we worked with. We were basically a “one stop shop” and provided additional support services to the four areas we are now focussing on. We can still provide help in these following areas:

Supporting operators setting up a new tourism business
Preparing for external audits and assessments such as Qualmark, OutdoorsMark, etc.
Mentoring accommodation businesses such as Lodges, Farm stays, Motels and B&Bs
Reviewing Health and Safety Plans and Systems
Linking you with other tourism providers in areas we may not have the level of expertise you require, such as website design, social media, Human Resources, Agri Tourism, Finance and Legal, Insurance (including Liability) and Business Planning
A couple of people that are feeding a lamb
Free Initial Consultation

Looking for some help?
Do contact us for a free initial consultation and to see if we can meet your needs.

Introducing Tourism IQ

About Us

Located in the Southern Lakes region, we (Amanda and John Cushen) at Tourism IQ provide support and guidance for tourism operators. Drawing on our wealth of knowledge and experience from more than 20 years spent immersed in tourism, we have developed proven strategies to help you provide an excellent visitor experience.

We have a passion for the industry and have gained so much satisfaction from the various experiences we have been involved in. We can help unlock the full potential of your tourism business and help you achieve excellence.

We're here to help you exceed your customer's expectations.


Amanda and John Cushen

What some of our clients have said

Working with John Cushen as our guide in New Zealand was an absolute delight. Not only is he incredibly knowledgeable about the country and its rich history, but his warm and personable nature truly made our experience unforgettable. John went above and beyond to create 'WOW' moments at every turn, ensuring that each day was filled with excitement and wonder. From breathtaking hikes in the stunning landscapes to immersing ourselves in the vibrant Maori culture, John's attention to detail and passion for his work shone through. We felt incredibly lucky to have him as our guide, and his ability to connect with each member of the group made the trip even more special. If you're looking for someone to help you deliver an amazing visitor experience, I highly recommend John Cushen.

Ryan Vonderhaar, Global Education Coordinator
Ohio State University

“I had the pleasure of having John as our Qualmark assessor for 5 years. It wasn’t until John came along that we started making progress and finding value in the Qualmark endorsement. John changed the dynamic of our assessments, he wasn’t just there to mark what we were doing, he was there to help us improve. With his knowledge, experience and pragmatic approach, he’d offer suggestions and options for doing things better.”

Shayne O’Connor
Operations Manager (Past), Trail Journeys

“All the best for your new chapter. You’ve been fantastic to Highlands, thanks for your support, patience and making the process worthwhile and enjoyable. Our business is better because of your input and I thank you for that. You are welcome at Highlands any time and look forward to seeing you.”

Josie Spillane
Chief Operations Officer, Highlands Motorsport Park
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Our Process

We offer support to operators seeking to enhance their operations. Whether you've already identified specific areas that need improvement or prefer a tailored approach, our services are designed to help tourism operators provide an authentic high-quality visitor experience. Below is how our consultancy process generally works

Our Process for supporting tourism businesses

We provide a first up free consultation to ensure we can meet your needs
Together we develop a plan covering content, time frame, costs, and desired outcomes
We then implement this plan
We provide regular updates and offer fine tuning opportunities
On completion of the service, we provide an associated report
Free Initial Consultation

Looking for some help?
Do contact us for a free initial consultation and to see if we can meet your needs.

Providing support for your tourism business
Better never stops

The British Olympic Committee came up with the phrase Better never stops which successfully ignited the athletes and public before the 2012 London Olympics. We believe it captures the essence of what any successful tourism business needs to be aware of... You can always do things better.

Like good sports coaches, we can identify areas that could be fine-tuned and then develop a programme to ensure your tourism business continues to be successful and grow.

Sunrise view of Mt Taranaki with its snow capped peak and surrounding tussock landscape